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The Nature of Growth Author: Shi Xinghui Publisher: Oriental Publishing House
The Nature of Growth Author: Shi Xinghui Publisher: Oriental Publishing House
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Description
Introduction · · · · · ·
"Essence II: The Essence of Growth" is a book that interprets the 20 most noteworthy growth mindsets in China since the 21st century.
The book is divided into seven sections: New Wave, New Media, New Consumption, New Services, New Humans, New Manufacturing, and New Capital. The 20 selected companies include JD.com, Xiaomi, Pinduoduo, ByteDance, WeChat, Xiaohongshu, Bilibili, DJI, etc., all of which are phenomenal digital businesses.
This book is an evolutionary history of a new commercial species in China in the 21st century. It reveals the essence of commercial growth in an era when the Internet has entered the second half and either growth or exit is the way out.
About the Author · · · · · ·
Shi Xinghui is an expert member of the All-China Federation of Industry and Commerce Think Tank Committee, head of the Beijing Federation of Industry and Commerce Think Tank Base, executive dean of the Zhenghedao Research Institute, and an off-campus tutor of the Economics Department of the Central University of Finance and Economics.
Born in 1976 in Taizhou, Jiangsu, he graduated from Nanjing University and Renmin University of China. Since 2000, he has worked for mainstream media and entrepreneur platforms such as China Entrepreneur Magazine, Global Entrepreneur Magazine, China Entrepreneur Club, and Zhenghe Island, observing, researching and serving private enterprises for more than 20 years.
In 2002, it was the first in China to launch the "Future Star" high-growth enterprise list. New economy leaders such as Tencent, Shanda, and Ctrip were first discovered by this project.
In recent years, we have focused on topics such as digital economy and business environment, and corporate digital transformation.
Table of contents · · · · · ·
A masterpiece exploring "Chinese-style innovation" Chen Jin, Director of Tsinghua University Technology Innovation Research Center, Professor of Tsinghua University School of Economics and Management 008
Growth is the ultimate proposition that cannot be overcome in the Internet era. Mao Daqing, founder of Ucommune, PhD 011
Preface Review of the 20-year history of business concepts in the digital economy (2000-2020) 001
01 New Wave: I wish to be the tide and the wave, rising in the green stream Tencent: 7 dimensions of the grayscale law 012
—— Ma Huateng, Chairman and CEO of Tencent
Baidu: Welcome to the Smart Economy 030
—— Robin Li, Founder, Chairman and CEO of Baidu
NetEase: Believe in the power of passion055
——Ding Lei, Chairman and President of NetEase
02 New Media: Media is the externalization, extension and output of everything human ByteDance: CEOs should avoid rational arrogance 074
——Zhang Yiming, Founder, Chairman and Global CEO of ByteDance
WeChat: The driving force behind WeChat104
——Zhang Xiaolong, Senior Vice President of Tencent and Founder of WeChat Kuaishou: Improving Everyone’s Unique Sense of Happiness140
——Su Hua, founder and CEO of Kuaishou Technology
03 New Consumption: People’s yearning for a better life is the underlying driving force for the continuous development of business. Pinduoduo: New e-commerce in the new era164
——Huang Zheng, founder and chairman of Pinduoduo, Meituan: 2B opportunities in the second half of the Internet 188
——Wang Xing, Co-founder, Chairman and CEO of Meituan
JD.com: Who is JD.com?227
——Liu Qiangdong, founder, chairman and CEO of Dongdong Group
04 New Service: The highest level of service is no service Didi: Respect everything 256
——Cheng Wei, Founder, Chairman and CEO of Didi
SF Express: Faith, Culture and Morality 278
——Wang Wei, Founder, Chairman and CEO of SF Express Group
Shell Home Search: Shell's 7 Flags298
——Zuo Hui, Founder of Lianjia and Chairman of Beike Zhaofang
05 New Humans: A good community can distinguish between good and evil, beauty and ugliness Xiaohongshu: Xiaohongshu is a city314
——Qu Fang, founder of Xiaohongshu, Bilibili: B station is still the same329
——Chen Rui, Chairman and CEO of Bilibili
06 New Manufacturing: All Industries Are Worth Re-Doing Xiaomi: 10 Years of Passion 352
——Lei Jun, Founder and Chairman of Xiaomi, Huawei: The Logic of Winning the Battle 383
——Ren Zhengfei, Founder, Director and CEO of Huawei
DJI: I didn’t think about looking for the so-called outlet 408
——Wang Tao, Founder and CTO of DJI Technologies
07 New Capital: To be friends with time requires strong self-discipline and a sense of responsibility from the heart Sequoia China: My investment logic 426
——Nanpeng Shen, Global Managing Partner of Sequoia Capital and Founding and Managing Partner of China Fund, Hillhouse Capital: The Victory of Long-termism 455
——Zhang Lei, Founder and CEO of Hillhouse Capital, Capital Today: What has changed and what has not changed472
——Xu Xin, Founder and President of Capital Today Appendix 1: Brief Introduction of the Candidates Appendix 2: The 20 Most Noteworthy Business Concepts from 2000 to 2020 Postscript Entering the Dawn of Chinese Business
