WULOLIFE
"Xiaomi Entrepreneurship Thoughts" Author: Lei Jun/Xu Jieyun Publisher: CITIC Press
"Xiaomi Entrepreneurship Thoughts" Author: Lei Jun/Xu Jieyun Publisher: CITIC Press
Description
Introduction · · · · · ·
This book, from the perspective of Lei Jun, the founder of Xiaomi, fully records the 12-year entrepreneurial journey and key thoughts of Xiaomi for the first time. By sharing Xiaomi's entrepreneurial methodology and supplementing it with actual case studies, it fully restores and decodes the innovative business model behind Xiaomi for the first time.
About the Author
Lei Jun, engineer, entrepreneur, founder of Xiaomi Group. Born in Xiantao, Hubei in 1969, he graduated from the Department of Computer Science of Wuhan University and is an honorary professor of Wuhan University. He participated in the establishment of Kingsoft Software in 1992 and became the CEO of Kingsoft Software in 1998. He founded Xiaomi in April 2010 and became the youngest Fortune 500 company in just 9 years. He proposed the business thinking of "following the trend" and summarized the well-known "Xiaomi Methodology" in seven words: focus, extreme, word of mouth, and fast.