Why Rules Fail by: Benjamin van Roy (Netherlands) / Adam Finn (USA) Publisher: Shanghai Joint Publishing Company

Introduction
Exploring the “Freakonomics” of behavioral rules
Received awards from the American Psychology Law Association and the American Bar Association
Recommended by experts in many fields including law, economics, sociology, psychology, etc.
*Introduction*
Why are the regulations on wearing seat belts well enforced, while the speed limit regulations are repeatedly violated? Why is there more garbage after a sign saying "No dumping of garbage here" is erected? The position of the signature can affect the integrity of the person filling out the form more than the regulations themselves? Why are the safety manuals, compliance clauses and internal reporting mechanisms of the organization ineffective? Can harsh laws encourage crime? ... How can we avoid wishful thinking or even counterproductive results?
Failed rules only have penalties, but do not improve safety, production, environmental protection, or group identity... Only by making rules based on laws can we be scientific. What are the objective laws of human behavior? Read this book to find the answer.
*Highlights of the Work*
Taking law as an example, it inspires the setting and implementation of various organizational rules
Company management often uses "deductions" to boost company efficiency and overcome problems such as employee tardiness and substandard workload. Warnings and penalties are certainly in line with managers' intuition, but through this book we will see that such measures often fail or even backfire, from laws to management regulations for shared places such as kindergartens and parks. So would it be better to change penalties into rewards? It's not that simple... From this, rule makers can see their own blind spots, and passive recipients of rules can also be more in line with scientific laws to seek benefits and avoid harm.
Comprehensive Exercises of Multiple Social Sciences
This book integrates many social science studies such as psychology, economics, sociology, and law, pointing out the hidden objective laws of human behavior and how to reasonably use psychological priming, conform to the herd effect, unwritten social norms, and moral sense, and comprehensively consider the gains and losses of people abiding by the law and breaking the law. Through this book, readers can see the common scientific thinking and empirical methods in many social science fields.
Rich cases, convincing
The cases in this book cover the criminal laws, tax laws, public security laws, environmental laws, traffic regulations of many countries in Europe, North and South America, and East Asia, as well as insurance policies, corporate compliance systems, institutional safety guidelines, park and subway regulations, public service advertisements and other rules and the paradoxical situations and improvement strategies and their effects formed in the activities to promote the rules, which are enough to inspire readers from multiple angles.
*Media/Celebrity Recommendations*
There is a profound injustice in the current legal system. How can we significantly improve its fairness? This book points out a clear way to this problem. - Lawrence Lessig (Roy Fuhrman Professor at Harvard Law School)
The content of this book is closely linked, step-by-step and fascinating. But for me, the most valuable thing is that it fully demonstrates the power of social science in policy making. Through this book, we find that the rigorous logical reasoning and strict causal relationship identification advocated by economics are very important in the process of policy evaluation and formulation. Lack of these and incorrect formulation of a policy may lead to disastrous consequences for the country and the people. —— Nie Huihua (Distinguished Professor of the School of Economics, Renmin University of China)
Since the 1990s, some cracks have appeared in neoclassical economics. A new trend of scholars has been using experimental methods to challenge the classical "rational economic man" hypothesis of neoclassical economics, gradually forming a trend... This book was written in the context of the failure of traditional economics and the incomplete formation of emerging economics. In many cases discussed by the two authors, not only did the rules fail, but the traditional "economic analysis of law" also failed. This double failure can only be saved by the emerging behavioral economics. —— Liang Jie (Associate Professor, Shanghai University of Finance and Economics)