"Luck's Bait" Author: [US] Natasha Dow Schur Publisher: Democracy and Construction Press

Introduction
With nearly two decades of in-depth field work and an anthropologist's sharp eye, the author presents a panoramic view of the gambling industry, individual gamblers, and the basic concepts of modern society layer by layer:
In order to continue to make profits and control consumers, the gambling industry has been meticulously studying every detail: machine algorithms, road shapes, indoor lighting, screen angles, withdrawal methods, member tracking technology and even first aid measures...
Why do gamblers who are burdened with life pressure, physical and mental illness, and emotional changes gradually become deeply trapped in the psychedelic world created by the gambling machines and cannot extricate themselves, even if they are casino employees or even gambling machine designers;
Under the endless pressure of "being fully responsible for oneself", each atomized modern individual may be unable to resist temptation when faced with shopping, sports, chatting, watching TV series, smoking, drinking, taking drugs, working overtime, etc. The way to quit gambling and the way to fall into gambling addiction are the same...
About the Author
Natasha Dow Schüll is an associate professor of cultural anthropology at New York University and holds a PhD from the University of California, Berkeley. In addition to academic research, she also writes columns for many media outlets, including The New York Times, The Economist, Forbes, The Financial Times, and The Atlantic Monthly.