"Business Model is Designed" Author: Liu Zhixin Publisher: China Commercial Press

Introduction
There are only two purposes for starting a business: to last and to make a profit. Profit is the "business model" of the business.
All successful companies have unique business models, and those that can make sustained profits often have super business models.
A super business model must meet two conditions:
First, each enterprise can replicate itself;
Second, it is difficult for others to copy you.
The business model is a company's barrier and the foundation for creating value. Therefore, when starting a company, the first thing you need to consider is: business model.
The best business model is related to the times and must conform to the characteristics and needs of the times so that the company can have long-term development advantages.
This book starts with the understanding of business models and the cases of corporate development. On the basis of enabling readers to understand the elements that constitute a business model, it analyzes and draws on the different business models of a large number of excellent companies in the past for reference by entrepreneurs.
The author also looks to the future from the perspective of the present, proposing new mountain and field model developments and future business layouts.
This book can be said to restore the past and present of the business model, and contains a large amount of business model analysis and research. It can allow readers to expand their thinking while understanding, learning and introducing business models. It can also allow readers to understand, learn and draw on the thinking of colleagues in business models to reconstruct and innovate existing business models.
About the Author
Liu Zhixin
🌟Chairman of Shuoguo Education
🌟Dean of Shuoguo Education Business School
🌟System strategy training expert
🌟Expert in business model reconstruction