"Artists' Guide to Starting a Business (with English version)" Author: New York Foundation for the Arts Publisher: Foreign Languages ​​Press

Introduction · · · · · ·
The New York Foundation for the Arts believes that artists not only have the ability to combine art and business, but also have unique advantages in this regard. Artists are born with the skills to become "art entrepreneurs". Artists of all kinds have the skills and qualities to work in their own industries, all of which are necessary for entrepreneurs. The purpose of "The Artist's Guide to Entrepreneurship" is to connect what artists know (i.e. basic skills) with the daily practice of art industry operations. This book provides artists with systematic information from five aspects: strategic planning, legal rights and obligations, financial management, marketing, and fundraising, to guide their artistic development, or to measure the reliability of certain projects and strategies to achieve profitability, maintain stable income, and continue to develop.

About the Author
Founded in 1971, the New York Foundation for the Arts (NYFA) is one of the largest nonprofit arts service organizations in the United States, dedicated to providing a full range of industry information and service projects for individual artists and art organizations. The Foundation has awarded more than $1 million in artist awards and cash grants to date; its training programs provide career development training programs for thousands of artists and creative people around the world each year; and its financial aid programs help artists and art organizations raise and manage approximately $4 million each year. The annual pageviews of the organization's official website nyfa.org exceed 1 million times. Translator: Li Qiuning is a master's student in English interpretation at the School of Foreign Languages, Shandong University. He has won provincial first prizes in many speech competitions, such as the "Foreign Language Teaching and Research Press Cup" National College Student Speech Competition and CCTV's "Star of Hope" English Style Competition. He has exchanged at the University of California, San Diego. He is committed to oral and written translation practice, covering fields such as culture, electromechanical, and business. Translation: Liu Qing is a graduate student of English translation at the School of Foreign Languages, Shandong University. He loves translation work. He obtained the Catti Level 2 Translation Certificate in 2017 and won the Excellence Award in the Shandong Province Translation Competition in 2019. He used to work as a high school English teacher and was named an excellent tutor for the "National Innovation English Competition". His undergraduate thesis "On the Defamiliarization Artistic Techniques in The Snows of Kilimanjaro" won the Shandong Province Excellent Graduation Thesis. Reviewer: Cai Yun Cai Yun currently lives and works in New York, USA. She is a senior project officer in the training department of the New York Foundation for the Arts, mainly responsible for various professional development projects and training for creative groups across the United States. She is also in charge of the organization's Asian affairs and coordinates cooperation projects with Asian cultural institutions. Cai Yun graduated from Carnegie Mellon University with a master's degree in arts management and won the 2018 Outstanding Alumni Award from Carnegie Mellon University's Haynes College; she studied for her undergraduate degree at Shanghai Jiao Tong University and holds a double bachelor's degree in cultural industry management and law.